Simply Swim Blog

Discover Arena Aqua Gleam Limited Edition, a striking new collection combining performance-focused swimwear with bold, contemporary design. Featuring Powerskin ST Next racing suits in Aqua Gleam and red, white and blue, plus performance swim jammers, a Challenge Back swimsuit and matching rucksack, the range brings technical fabrics, quality construction and standout style to training and competition.

Refresh your swimming wardrobe for the changing seasons with matchy matchy swimwear and accessories. Discover how to coordinate colours, prints and poolside essentials at Simply Swim.

Discover Funkita Big Beautiful, the new swimwear collection bringing bold colour, expressive prints and plenty of personality to your swim. Explore the latest designs at Simply Swim.

Learn how to make your swimming goggles last longer with these simple care tips. From rinsing and drying to protecting the anti-fog coating, discover how to look after your swimming goggles and get more from your swimming equipment.

Lane etiquette is about more than knowing when to overtake or circle swim. Discover the psychology behind sharing a busy swimming pool and the unwritten rules experienced swimmers follow.

The latest TYR swimwear has arrived at Simply Swim. Discover new women's swimsuits and men's jammers combining more than 40 years of TYR performance expertise with fresh, contemporary designs.

Why do swimming goggles fog up when they still look perfectly fine? Discover the science behind anti-fog treatments, the everyday habits that can damage them and simple ways to keep your goggles clearer for longer.

Get your child’s swimming kit ready before the back-to-school rush. From checking last term’s swimwear and goggles to choosing chlorine-resistant essentials, this practical checklist helps busy parents get organised. And if you’ve left it until the last minute, our Reading store is here to help.

Discover how swimming can support women's health after 40, from improving heart health and maintaining muscle strength to protecting joints and boosting mental wellbeing. Plus, learn how choosing the right swimwear and accessories can make every swim more comfortable and enjoyable.

Start the season in style with the new Speedo Back to Pool collection. Discover performance swimwear designed for fitness swimmers, club athletes and children heading back to lessons, combining comfort, durability and the trusted quality Speedo is known for.

Discover The Splash, the latest swimwear collection from Zoggs, now available at Simply Swim. Featuring vibrant new prints, supportive fits and performance focused designs, this collection brings together style and comfort for every type of swimmer, from regular lane swimmers to holiday makers.

The wait is officially over. Funkita and Funky Trunks drop their highly anticipated limited edition F-POP swimwear collection. Discover why these vibrant, high-performance suits have earned absolute cult status on the pool deck and why you need to move fast to secure yours before they sell out permanently.