Speedo – Spring/Summer Range 2013

Spring/ Summer 2013 will see Speedo release its new range of swimwear with designs such as the male and female Turbo Dive, female Sculpture range, the funky looking Flip Turns and the new Endurance 10 swimwear which promises to be a big seller offering up to 10 times more chlorine resistant than unprotected elastane.     The idea behind the Sculpture range was to design the perfect swimsuit that made women feel good about themselves, comfortable and happy with their bodies and how they look. Gabby Logon was the perfect choice when choosing a face for the Sculpture range. She captures the market perfectly with her active lifestyle and healthy shaped figure. “The Sculpture range shapes and smoothes the body to enhance and control feminine curves in a way that looks and feels so natural no one else will know. So women can feel confident in and out the water”.  – Speedo The key features: “All Over Body Shaping” – Using cutting edge all-over shaping fabric technology with years of expertise in how bodies behave in water creates an optimum shaping fit. “High Stretch, High Power Fabric”  - Creating the perfect balance of freedom of movement with shaping control. The 360 degree stretch gives consistent all over body shaping effects, shaping tummy, waist and bottom. “Tummy Control” – The tummy control design in the Sculpture range promises to deliver great tummy control without creating problems in other areas, unlike many other brands of swimwear. “Visual Shaping” – Speedo have used clever visual detailing and print placement to draw eyes to areas that they want to enhance or distract other areas from imperfections. “Bust Support” – Stretch seams under the bust or secret support liners shaped to the bust ensure a perfect fit, security and support. “Secure Adjustable Straps” – The adjustability in every suit helps create the perfect fit. High quality ring fixings on the straps create a better-fit and better freedom of movement. "Made For You” – Speedo swim trial every style for up to 40 hours to ensure their suits deliver the right shaping,, fit and freedom of movement. “Xtra Life Lycra” – Speedo uses XTRA LIFE LYCRA fibre to create a swimsuit with a flattering fit that lasts up to 10 times longer. “Smooth & Soft Fabric” - It doesn’t pinch or push, but moves with the body in and out the water and delivers great comfort and confidence.  

Mens & Ladies Speedo Turbo Dive

The Turbo Dive designs are the latest in swim training and performance swimwear from Speedo. Coming in both Mens & Ladies designs they come in a variety of typical styles such as Aquashorts and Jammers for men and Pullback, Powerback and Leaderback for Ladies. They also come in a variety of colours that try to steer away from the typical day to day blue or black.  The female designs in particular come with a range of dashing and fun prints including:  

Electric Purple and Turquoise Speedo TurboDive Electric Purple and Turquoise


Black and Raspberry  Speedo Turbodive Powerback Black and Raspberry

Navy and Aquatic  Speedo Endurance Plus TurboDive Powerback - Navy and Aquatic


Black and Hot Orange  Speedo Endurance Plus Turbodive Jammer - Black and Orange

  All designs include endurance + technology and the Men's are designed with integral brief and drawstring to give an excellent, supportive fit, making them ideal for day to day training.    

Endurance 10

  The new Endurance 10 range is a marked improvement on the normal endurance+ swimwear that speedo design.  The Endurance 10 features XTRA LIFE LYCRA, the same type that can be found in Speedo’s new Sculpture range. The new LYCRA fibre is engineered for great comfort and shape retention. It’s said to be up to 10 times more chlorine resistant than other swim fabrics with unprotected elastane, is quick drying and extra soft. Other improvements are also present. The new fabric is said to be resistant to snagging and also more resistant to sunscreen compared to traditional swim items.  The 2 way stretch system offers multi directional pulling and offers greater freedom of movement and a more comfortable fit.  Finally, the new fabric is quick drying due to the low level of moisture absorption; this is ideal for storing away in your kit bag after a swim.  

Coming Soon …..

Speedo Flipturns Coming Soon  The new Speedo Flipturns range is due to come to Simply Swim in 2013.  The inspiration behind the Flipturns designs are said to be influenced by global travel, making sure you turn heads and stand out from the crowd. Ideal for leisure or performance, the Flipturns range offers a nice alternative to your everyday minimalist designs that can often at times become too familiar or plain. The whole range is made with Xtra Life Lycra, the same material that is used in the Endurance 10 range and also includes the 2 way stretch system allowing greater mobility and comfort. They come in a range of styles, including aqua short briefs, jammers, power backs, splash backs, and thin strap muscle back.  All of which have funky designs from jungle to carnival.      

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