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Discover the new Mad Scramble swim range from Funkita
The new Funkita Mad Scramble swimwear range is bursting with colour, personality, and performance-ready features, this eye-catching collection is designed for swimmers who want to stand out, swim hard, and have a little fun while they’re at it.

Find Your Perfect Fit Goggles From Zoggs
Are your goggles leaking, fogging up or just never quite comfy? We’ve tried out Zoggs’ top goggles from Simply Swim to help you find your perfect fit.

How To Put A Swimcap On Your Little Swimmer
A swim cap is an essential piece of gear for young swimmers, helping to keep hair out of their face, reduce drag in the water, and protect hair fr...

Discover The New Speedo Collection
If you’re ready to refresh your swim kit, you’re in luck—Speedo’s latest drop has just landed, and it’s packed with high-performance, stylish, and ...

Unleash Your Speed with Speedo Fastskin LZR
Is Speedo Fastskin LZR Worth It? Everything You Need to Know...
If you’re serious about swimming and want to shave seconds off your time, the Spee...

New Year, New Gear: 2025’s Must-Have Swim Equipment and Accessories
Whether you’re just starting out, training for a competition, or simply swimming to stay fit, the right gear can elevate your performance, enhance comfort, and make your time in the water more enjoyable. Here’s a look at the top swim equipment and accessories that are making a splash in 2025, from high-tech goggles to eco-friendly swimwear.

Diving into Style: Arena Powerskin ST Next Limited Edition Leopard Print
The Arena Powerskin ST Next Limited Edition Leopard Print is making waves in the swimming world, combining cutting-edge technology with fierce, eye-catching design. Whether you’re gearing up for competition or simply want to stand out at the pool, this limited-edition suit has it all.

Swim Gear Essentials Part Two
Whether you're just starting out or you've been swimming for years, having the right kit can make a world of difference to your performance, comfort, and enjoyment in the water. The right gear can help boost your speed, keep your skin and hair protected, and ensure you're all set for your time in the pool. Here’s a handy checklist of essential swim gear to keep in your bag, so you're always ready for a dip.

Family Fun: Best Swimming Activities for Kids
It’s a good idea to introduce some fun and safe swimming activities to make the swimming experience even more enjoyable. Here are some of the best swimming games and activities to keep kids of all ages happy and active in the pool.

The Top 10 Best Beaches in the UK for Families
When it comes to family outings, few destinations rival the charm and beauty of a sandy beach. With miles of coastline and an array of seaside towns to explore, the United Kingdom offers a wealth of options for families seeking sun, swimming, and sand. Whether you're building sandcastles, splashing in the waves, or simply soaking up the sunshine, there's a perfect beach waiting for you and your loved ones.

Summer Fun In The Sun: Splash-Tastic Ideas For Little Ones
Feeling a bit overwhelmed with keeping the kids entertained over the long summer holidays? Let us help you with a few ideas to help keep little ones entertained with some fun water activities

Dive into Summer with These Beach Reads: Your Perfect Poolside Companions
To truly embrace those lazy summer afternoons, a good book is essential. But with countless options vying for your attention, choosing the perfect beach read can feel overwhelming